What is a presidential candidate to do when a rival insults her looks? If you're Carly Fiorina, you create a video and hope to gain momentum among voters.
Fiorina's released a video called "Faces," on Monday--aiming directly at women voters who might share her reaction to one man's take on her looks.
ICYMI: Here's what GOP front runner Donald Trump said while sitting with a Rolling Stone reporter as Fiorina appeared on television:
"Look at that face!" Trump said. "Would anyone vote for that? Can you imagine that, the face of our next president?
On Friday, Fiorina addressed the National Federation of Republican Women in Phoenix and got a hearty round of applause when she said:
"Ladies, look at this face," Fiorina said. "This is the face of a 61-year-old woman. I am proud of every year and every wrinkle."
WATCH: "Faces: A Message From Carly"
Since originally making his comments about Fiorina's face, Trump has said he was referring to "her persona," not her looks.
The video's release arrived two days before the second Republican Primary Debate, setting the stage for a Fiorina-Trump showdown.
DETAILS: Sept. 16 Republican Primary Debate
- 5 pm: First round debate | Santorum, Jindal, Pataki, Graham
- 7 pm: Second round primetime debate | Trump, Bush, Walker, Huckabee, Carson, Cruz, Rubio, Paul, Christie, Kasich, Fiorina
- Airs On: CNN
- Location: Reagan Library in Simi Valley, California
Rank the candidates!