Ohio rethinking liquor sales by rolling out new plan in six stores across the state

Posted at 7:06 AM, Oct 05, 2017

It's time for a retail reset and Ohio is looking into changing how it sells alcohol.

The Ohio Division of Liquor Control has rolled out a new plan in six stores across the state, rearranging the merchandise and moving inventory to better group items, help consumers find interesting brands and possibly try new drinks.

Some shoppers, like Laurie Page, have said they like the changes much better.

“It looks easier. Everything is so organized right now, all the darks are all together,” she said.

She’s spent her time shopping for her alcoholic drinks at Sappell’s Food Market in Lakewood, one of the six stores chosen for the test run.

The change involves a complete store shift, moving the placement of liquor and grouping similar types of alcohol together, adding things like a display case and a drink recipe book for customers to take and use at home.

The hope behind the big move is o help drive up liquor sales, especially for slow-moving inventory.

Sappell's Food Market owner, Mike Sappell, believes it's an all-around great plan to freshen things up.

“This is actually one of the best resets I’ve ever had from them. They put a lot of effort and thought into it, and it makes a lot more sense, it makes it easier for the customer to shop,” he said.

If the test program over the next three months works, the state will make it mandatory for the rest of the 465 buckeye liquor stores to sell the same way.