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FDA temporarily suspends order banning Juul cigarettes

FDA Juul
Posted at 7:39 AM, Jul 06, 2022

The Food and Drug Administration has issued an administrative stay on the order it issued last month for vaping company Juul to pull its electronic cigarettes from the market.

The agency says the stay temporarily suspends the marketing denial order while it conducts further review, but does not rescind it. The FDA issued the initial order banning Juul sales on June 23. A day later, a federal appeals court temporarily blocked the government ban.

The initial FDA action was part of a sweeping effort by the agency to bring scientific scrutiny to the multibillion-dollar vaping industry after years of regulatory delays.

To stay on the market, companies must show that their e-cigarettes benefit public health. In practice, that means proving that adult smokers who use them are likely to quit or reduce their smoking, while teens are unlikely to get hooked on them.

The agency said Juul didn't give it enough information to evaluate the potential health risks of its e-cigarettes.