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Browns RB Nick Chubb launches 'Chubb Crunch' cereal benefiting charity

Chubb Crunch Cereal
Posted at 5:27 PM, Aug 17, 2021
and last updated 2021-08-17 17:27:28-04

CLEVELAND — Pro Bowl running back Nick Chubb has been a part of a balanced offense with the Cleveland Browns and will be through 2024 after signing an extension with the team—but he's now also the face of a balanced breakfast after launching a signature cereal.

Chubb launched the cereal, which is now available online and at local Heinen's grocery stores in Cleveland, called "Chubb Crunch."

The cinnamon toast squares not only provide fans with a collectable box and a tasty breakfast, portions of the proceeds of the cereal also benefit First Candle, an organization working to eliminate Sudden Infant Death Syndrome (SIDS) and other sleep-related infant deaths through education, while providing support for grieving families who have suffered a loss.

Chubb said that the charity is one that is close to him and made having his own cereal even more special knowing that it would help a good cause.

“I’m excited to release Chubb Crunch with PLB Sports and Entertainment,” Chubb said in a press release. “It’s always been a dream to have my own cereal, especially one that benefits a cause that is close to my family.”

Chubb Crunch was created in partnership with PLB Sports and Entertainment, a company that creates unique brands of athletes and entertainers.

The cereal can be found at Cleveland-area Heinen's stores or purchased online with options for special collector add-ons available.

To learn more or to buy online, click here.

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BROWNS 2021 SCHEDULE

Preseason

WEEK 1 · W · Sat 8/14 · 7:00 PM at Jacksonville Jaguars (23-13)
WEEK 2 · W · Sun 8/22 · 1:00 PM vs. New York Giants (17-13)
WEEK 3 · W · Sun 8/29 · 8:00 PM at Atlanta Falcons (19-10)

Regular Season

WEEK 1 · L ·Sun 9/12 · 4:25 PM EST at Kansas City Chiefs (29-33)

WEEK 2 · W · Thu 9/19 · 1:00 PM EST Houston Texans (31-21)

WEEK 3 · Sun 9/26 · 1:00 PM EST Chicago Bears (FOX)

WEEK 4 · Sun 10/3 · 1:00 PM EST at Minnesota Vikings (CBS)

WEEK 5 · Sun 10/10 · 4:05 PM EST at Los Angeles Chargers (CBS)

WEEK 6 · Sun 10/17 · 4:05 PM EST Arizona Cardinals (FOX)

WEEK 7 · Thu 10/21 · 8:20 PM EST Denver Broncos (FOX/NFLN/AMZ)

WEEK 8 · Sun 10/31 · 1:00 PM EST Pittsburgh Steelers (CBS)

WEEK 9 · Sun 11/7 · 1:00 PM EST at Cincinnati Bengals (CBS)

WEEK 10 · Sun 11/14 · 1:00 PM EST at New England Patriots (CBS)

WEEK 11 · Sun 11/21 · 1:00 PM EST Detroit Lions (FOX)

WEEK 12 · Sun 11/28 · 8:20 PM EST at Baltimore Ravens (NBC)

WEEK 13 · BYE

WEEK 14 · Mon 12/12 · 1:00 PM EST Baltimore Ravens (CBS)

WEEK 15 · Dec. 18/19 · TBD Las Vegas Raiders (TBD)

WEEK 16 · Sat 12/25 · 4:30 PM at Green Bay Packers (FOX/NFLN/AMZ)

WEEK 17 · Mon 1/3 · 8:15 PM EST at Pittsburgh Steelers (ESPN)

WEEK 18 · Sun 1/9 · 1:00 PM EST Cincinnati Bengals (CBS)