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Mother's Day spending expected to reach $25 billion this year

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Posted at 1:55 PM, May 12, 2019
and last updated 2019-05-12 13:55:35-04

CLEVELAND — Mother’s Day spending is on the rise this year and is expected to become the highest consumer spending to date.

Fifty-five percent of people surveyed by the National Retail Federation say they’re taking mom on a special outing which includes restaurants like Lago East Bank, who hosted a Mother’s Day brunch Sunday.

“Its definitely been a lot busier than a normal Saturday or Sunday. Sunday brunches are usually pretty heavy, but we opened a couple hours earlier today so we could bring in some more business. So its packed every hour, turning reservations and everything so it’s a lot busier than normal,” Aubrey Czarzasty, Property AGM for Lago, said.

People celebrating are expected to spend more for this year’s holiday – an average of $196 compared to $180 in 2018.

Overall, the NRF says that number will reach $25 billion.

“It definitely builds everything up. Besides just from the day itself, obviously having a nice influx of guests, it brings in a lot of guests that we might not normally see from day to day. So its just kind of a long-lasting economic effect for us because it brings a lot of return guests which just boosts our growth in general,” Czarzasty said.

Data also shows traditional gifts like flowers and greeting cards are still in high demand, but more unconventional options like gift cards or personal services are growing.