CLEVELAND — Even if you know nothing about baseball it will be hard for you to be in downtown Cleveland and not know that the Major League Baseball All-Star Game will be taking place at Progressive Field July 9, with the festivities leading up to the midsummer classic getting underway July 5.
"Major League Baseball is making a huge investment on the signage to make sure everybody coming to Cleveland knows it's the All-Star Game here in town," said Curtis Danburg the Cleveland Indians Senior Director of Communications.
Some of that signage is visible around Gateway in the form of the more than 200 pole banners going up with the images of this year's All-Stars with more to come once voting is complete but that's just the beginning. City approved plans for the game call for signs on trolley's to start going up this week with plans to wrap the walkway connecting the Jack Casino garage with the casino in a celebration of the game with the logo as well to be projected on to Terminal Tower over 17 floors from July 3 - 9 from 9:30 p.m. to 1:30 a.m.
A giant banner will hang as well inside the Arcade with all hotels downtown sporting some sort of signage, even the script Cleveland signs will be enhanced.
"They're producing six actual large scale baseballs that they're going to put right next to the Cleveland signs so any of those marquee Cleveland signs you're going to be seeing a Major League Baseball right next to it," Danburg said.
In addition, banners will hang from the Lorain Carnegie bridge for the first time in its 87 year history but it won't be the last. MLB is paying to install the hardware on the bridge to hang the banners, which will remain to support other ones in the future.
Bringing baseball to life in Cleveland, while showing off Cleveland to the world.
"We talk about the economic impact, $65 million, putting Cleveland on the world stage we take a lot of pride in that and we're looking forward to the world seeing what Cleveland has to offer," Danburg said.